by Christie Chisholm, New Mexico Business Weekly, February 11, 2011
Emily Rembe Benak loves retail. She loves the feel of a well-cared-for store, she loves working with customers to get them exactly what they want and she loves that the nature of her job can change every two minutes.
Most of all, she loves her business, Pennysmiths Paper, which has been in her family since 1979.
Pennysmiths primarily deals in stationery, invitations and other specialty papers. But the store also stocks items that range from the elegant to the delightfully absurd. Kate Spade pencil cases? Check. French bingo sets for children? Check.